OUR CASE STUDIES
A Team You Can Trust. Results You Can Bet On
We don’t just show up—we show out. Our team has earned the trust of big brands, powerful voices, and culture-shifting organizations because we bring strategy, creativity, and results every single time. The case studies below are just a taste of what we’ve done—but trust, they don’t begin to cover the full range of our capabilities. If you’re looking for impact, innovation, and a team that gets it done, you’ve landed in the right place.
RUSSELL INNOVATION CENTER FOR ENTREPRENEURS (RICE)
The Russell Innovation Center for Entrepreneurs (RICE) partnered with CNBetter Media to manage publicity and press engagement for a milestone…
CNBetter
January 29, 2026
AMC NETWORK
CNBetter Media was white-labeled by LIQUID SOUL to serve as publicity director for AMC Network’s exclusive, immersive Walking Dead super teaser event during Super Bowl weekend in Atlanta. Designed to build…
CNBetter
January 30, 2026
BLACK CHURCH P.A.C. (EXPERT POSITIONING)
In addition to in-market activations and digital mobilization, the Black Church PAC sought to establish itself — and its co-founder, Pastor Mike McBride — as natio…
CNBetter
January 30, 2026
BLACK CHURCH P.A.C. (INFLUENCER MOBILIZATION CAMPAIGN)
As the 2024 presidential election approached, the Black Church PAC sought to expand its Vote or Else voter mobilization efforts beyond physical communities and into the digital space—without…
CNBetter
January 30, 2026
BLACK CHURCH P.A.C. (TALENT VISIBILITY)
As part of the Black Church PAC’s 100K Strong: Knock for Change, Vote for Justice initiative, CNBetter Media was engaged to elevate rapper and activist Dee-1 as a credible cultural spokesperson…
CNBetter
January 30, 2026
BLACK CHURCH P.A.C. (VOTE OR ELSE)
CNBetter Media was contracted to lead in-market publicity and press engagement for the Black Church PAC during the height of the 2024 presidential election cycle—one of the most politically charged and cultu…
CNBetter
January 30, 2026
BLEEKER STREET
CNBetter Media was white-labeled by the Wsol Agency to amplify the film Brian Banks during Essence Festival 2019, one of the largest and most influential cultural gatherings for Black audiences in the…
CNBetter
January 30, 2026
CELEBRATION BOWL
CNBetter Media was white-labeled by LIQUID SOUL to serve as account director for the inaugural Celebration Bowl. With no existing reputation to lean on, the client needed to build excitement, drive ticket sales, and…
CNBetter
January 30, 2026
CHRISTIAN ROSS
Christian Ross—one of Atlanta’s top real estate brokers and the founder of an emerging age-tech startup—came to CNBetter Media with a clear goal: expand her visibility beyond real estate and build…
CNBetter
January 30, 2026
The Streets Are Talking
I’ve been in the broadcast radio industry for many years and have had the opportunity to work with numerous producers on my show, The Quiet Storm on V103 Atlanta. Some producers leave a lasting impression because of their work ethic, creativity, and determination—and Candace Ledbetter is one of them. I will always be grateful for the impact she made. Candace was consistently on point with booking guests, preparing nightly show content, and even supporting my radio show and my company, Littel Concepts, with marketing and PR services. To this day, I still call on her expertise—because I know she truly knows her craft. Thank you, Candace!
Joyce Littel
WAOK Brand Manager / Host, V-103 Quiet Storm
Candace has pitched Gabby for perfect the opportunities to inspire girls and young women through her keynote speaking and entrepreneurship workshops. Those CNBetter Media connections are lasting partnerships we cherish.
Rozalynn Goodwin
President, Confidence by GaBBY Goodwin
Working with Candace was truly a blessing for Dat Fire Jerk Chicken. From day one, she listened to our vision, understood our brand, and became a true extension of our business. Candace led with so much integrity, always making sure every opportunity aligned with our goals and growth. She went above and beyond, opening doors, creating visibility, and supporting us like family. Her passion, professionalism, and belief in what we're building made all the difference. I couldn't have asked for a better PR partner.
Simone Kirlew
Founder + Executive Recruiter, Be Bold Recruiting
Top tier – Stellar – Rapid. Three words I use to describe the CNBetter Media brand.
The Atlanta News scene moves quickly and this team, can, definitely keep up!
From providing experts for reporter interviews – to scheduling in-depth segments on topical content, they do not let us down.
Thanks for all you do. Keep shining.
Belinda James
Executive Producer, Special Projects - Atlanta News First
CNBetter Media has been a trusted partner for years, supporting national campaigns including pandemic messaging campaigns for 92 affiliates and managing our conference media partnerships. Their professionalism, deep network, and alignment with our mission make them invaluable.
Tara Thomas
Vice President, Integrated Marketing - National Urban League
Candace Ledbetter is an expert in public relations. She understands the needs of her clients, and has a heart for excellence. She goes above and beyond. She's meticulous with the details. Her clients matter to her. Your success is her success. She leaves no stone unturned. She's one of the best decisions I made for my business. Her ability to get the right amount and the right type of exposure for your brand, will not go unnoticed. If you're looking to elevate your business, Candace Ledbetter and CN Better Media will amplify it for ultimate placement and exposure.
Joy Tribble
Creator & Founder of The Plus Strut 5K Run / Walk
Candace thoughtfully and diligently helped bring an award winning film experience to our players. She was not only an effective strategist in the planning stage but also excelled in the execution. Her character and work ethic are second to none.
Jeffrion Aubry
Director of Player Development, NBA
Candace was a consummate professional during the theatrical campaign for I AM NOT YOUR NEGRO. In addition to securing top tier press opportunities, Candace was also integral to helping identify key influencers to speak out on behalf of the film, both in New York, L.A., and several regional cities across the country. Aside from our weekly team update calls, Candace always was available to discuss potential opportunities for the film whenever the need arose. She constantly went above and beyond, and helped make the film the success it has become.
George Nicholis
Head of Publicity, Magnolia Pictures
I've had the pleasure of collaborating with Candace Ledbetter and the CNBetter Media team on several projects over the past couple of years, and each experience has been outstanding. Candace brings unmatched energy, creativity and persistence to every engagement. Her strong media connections and relentless determination have consistently secured high-visibility opportunities that elevate brands in meaningful ways. I value the team's professionalism and collaborative spirit. Their expertise has landed placements that generated millions of impressions and supported a brand's global expansion. I highly recommend CNBetter Media to any brand looking to amplify its story and make a powerful impact!
Keisha Simmons
Founder, The K3 Marketing Group
I was met with nothing but exceptional professionalism from this entire team while working together. Their preparation, fast responses, and dependable communication throughout this process took a load off my shoulders so we could both thrive when reaching our goals.
Cassandra Veltri
Senior Creative Production Assistant, Tamron Hall
C.N. Better Media has been an invaluable partner to the National Urban League, bringing creativity, strategy, and excellence to every project. Their ability to develop impactful campaigns, elevate our marketing materials, and streamline processes has strengthened our brand and amplified our programmatic work. Candace and her team consistently deliver with professionalism, insight, and a true commitment to our mission.
Rhonda Spears Bell
Sr. Vice President & Chief Marketing Officer, National Urban League
