À LA CARTE
Pick Your Path, Amplify Your Visibility
Need Strategic Support Without a Long-Term Commitment?
We’ve got you covered! Whether you’re looking for a professionally written and distributed press release, a strategy call to navigate a crisis situation, or a visibility session to map out best practices to elevate your brand in the media, our à la carte services are customized done-with-you offerings that give you access to high-level PR support, brand clarity, and media momentum, right when you need it most - no retainer required!
Press Release - Write Only
We craft a compelling, journalist-ready press release designed to capture attention and tell your story with clarity and flair. Written by our expert team, we ensure that each release is engaging, on-brand, and intriguing enough to be read all the way through. Already started a draft? Perfect! We’ll apply our expertise to polish it up and make it media-ready!
Press Release - Write + Distribute
We craft your press release and deliver it directly to a curated list of 15 targeted media outlets. We’ll manage the distribution and forward any interview requests to you for direct follow-up and coordination.
VIP Visibility Navigator™ Strategy Session
As with any pursuit to climb the towering mountain of success, you need a road map to ensure your elevation. The Visibility Navigator™ Strategy Session is a one-time, one-on-one ideation, planning and training intensive where we dig deep to unpack the layers of your visibility goals and create a full action plan of do-it-yourself (DIY) activities that will help you to achieve them. Come ready to learn and leave ready to execute!
Here’s what is included:
- No Budget PR™ Training - you will learn what PR actually is (and isn’t), how it works and the exact strategies we use on a daily basis to secure press opportunities for our clients.
- PR & Visibility Roadmap - our signature visibility action plan outlining six (6) months of a solid PR and content strategy with actionable steps you can take to get seen, heard and noticed!
- Compelling Pitch Angles - using our signature DO D.A.T.™ method, we will define the layers of your brand story and transform them into compelling pitch angles that will make you newsworthy year-round.
- Pitch Template - one (1) pitch email template that you can tweak, repeatedly for ongoing outreach.
- Curated Media List - we will identify the top 10 media contacts that are most relevant to your brand / product / service / initiative.
Media Training
Our one-on-one media training sessions are designed to prepare you for major interviews with clarity and confidence. We’ll cover messaging, appearance, tone, calls to action and more, so you leave a lasting impression.
In-Market Press Tours
Traveling to another city or country? We’ll coordinate local press interviews and strategic meetings to make the most of your time in-market. We also offer on-the-ground support and talent escorting.
The Pocket Publicist™ Consultation Call
Need expert guidance fast? Whether you're navigating a specific challenge, need help sharpening your pitch angle, or have a few burning questions keeping you up at night, the Pocket Publicist™ consultation call is your go-to lifeline!
This one-hour consultation gives you direct access to a CNBetter Media Coach for focused, high-impact guidance when time isn’t on your side. You’ll walk away with real answers, smart strategy and a clear direction forward.
Clients have used this service for:
- General PR clarity and advice
- Shaping newsworthy pitch angles
- Messaging or document review
- Social media content ideation
- Navigating crisis moments
- Making visibility moves with confidence
CNBetter Media Coaches
Candace Ledbetter
- Strategic Media Relations
- Entertainment PR
- (Film/TV/Music)
- Experiential Marketing
- Community Engagement
- Conference / Festival PR
- Expert Positioning
- Social Media Content
- Strategy
- Crisis Comms
- Media Training
Kayla Tucker Adams
- Strategic Media Relations
- Faith-Based PR
- Book Publicity + Tours
- Community Engagement
- Expert Positioning
- Crisis Comms
- Media Training
Jackie O. Asare
- Strategic Media Relations
- Entertainment
- (Film/TV/Music)
- Expert Positioning
- Conference / Festival PR
- Media Training
- Crisis Comms
- Media Training
Britney Acuff
- Social Media Content
- Strategy
- Entertainment Marketing
- (Film/TV)
- Experiential Marketing
- Project Management
The Streets Are Talking
I’ve been in the broadcast radio industry for many years and have had the opportunity to work with numerous producers on my show, The Quiet Storm on V103 Atlanta. Some producers leave a lasting impression because of their work ethic, creativity, and determination—and Candace Ledbetter is one of them. I will always be grateful for the impact she made. Candace was consistently on point with booking guests, preparing nightly show content, and even supporting my radio show and my company, Littel Concepts, with marketing and PR services. To this day, I still call on her expertise—because I know she truly knows her craft. Thank you, Candace!
Joyce Littel
WAOK Brand Manager / Host, V-103 Quiet Storm
Candace has pitched Gabby for perfect the opportunities to inspire girls and young women through her keynote speaking and entrepreneurship workshops. Those CNBetter Media connections are lasting partnerships we cherish.
Rozalynn Goodwin
President, Confidence by GaBBY Goodwin
Working with Candace was truly a blessing for Dat Fire Jerk Chicken. From day one, she listened to our vision, understood our brand, and became a true extension of our business. Candace led with so much integrity, always making sure every opportunity aligned with our goals and growth. She went above and beyond, opening doors, creating visibility, and supporting us like family. Her passion, professionalism, and belief in what we're building made all the difference. I couldn't have asked for a better PR partner.
Simone Kirlew
Founder + Executive Recruiter, Be Bold Recruiting
Top tier – Stellar – Rapid. Three words I use to describe the CNBetter Media brand.
The Atlanta News scene moves quickly and this team, can, definitely keep up!
From providing experts for reporter interviews – to scheduling in-depth segments on topical content, they do not let us down.
Thanks for all you do. Keep shining.
Belinda James
Executive Producer, Special Projects - Atlanta News First
CNBetter Media has been a trusted partner for years, supporting national campaigns including pandemic messaging campaigns for 92 affiliates and managing our conference media partnerships. Their professionalism, deep network, and alignment with our mission make them invaluable.
Tara Thomas
Vice President, Integrated Marketing - National Urban League
Candace Ledbetter is an expert in public relations. She understands the needs of her clients, and has a heart for excellence. She goes above and beyond. She's meticulous with the details. Her clients matter to her. Your success is her success. She leaves no stone unturned. She's one of the best decisions I made for my business. Her ability to get the right amount and the right type of exposure for your brand, will not go unnoticed. If you're looking to elevate your business, Candace Ledbetter and CN Better Media will amplify it for ultimate placement and exposure.
Joy Tribble
Creator & Founder of The Plus Strut 5K Run / Walk
Candace thoughtfully and diligently helped bring an award winning film experience to our players. She was not only an effective strategist in the planning stage but also excelled in the execution. Her character and work ethic are second to none.
Jeffrion Aubry
Director of Player Development, NBA
Candace was a consummate professional during the theatrical campaign for I AM NOT YOUR NEGRO. In addition to securing top tier press opportunities, Candace was also integral to helping identify key influencers to speak out on behalf of the film, both in New York, L.A., and several regional cities across the country. Aside from our weekly team update calls, Candace always was available to discuss potential opportunities for the film whenever the need arose. She constantly went above and beyond, and helped make the film the success it has become.
George Nicholis
Head of Publicity, Magnolia Pictures
I've had the pleasure of collaborating with Candace Ledbetter and the CNBetter Media team on several projects over the past couple of years, and each experience has been outstanding. Candace brings unmatched energy, creativity and persistence to every engagement. Her strong media connections and relentless determination have consistently secured high-visibility opportunities that elevate brands in meaningful ways. I value the team's professionalism and collaborative spirit. Their expertise has landed placements that generated millions of impressions and supported a brand's global expansion. I highly recommend CNBetter Media to any brand looking to amplify its story and make a powerful impact!
Keisha Simmons
Founder, The K3 Marketing Group
I was met with nothing but exceptional professionalism from this entire team while working together. Their preparation, fast responses, and dependable communication throughout this process took a load off my shoulders so we could both thrive when reaching our goals.
Cassandra Veltri
Senior Creative Production Assistant, Tamron Hall
C.N. Better Media has been an invaluable partner to the National Urban League, bringing creativity, strategy, and excellence to every project. Their ability to develop impactful campaigns, elevate our marketing materials, and streamline processes has strengthened our brand and amplified our programmatic work. Candace and her team consistently deliver with professionalism, insight, and a true commitment to our mission.
Rhonda Spears Bell
Sr. Vice President & Chief Marketing Officer, National Urban League
