CNBetter Media was engaged to support The Birth of a Nation through strategic expert positioning and high-impact event integrations designed to reach influential African American audiences where culture, leadership, and community converge.

Rather than traditional press outreach, our mandate focused on placing the film—and its core themes of resistance, faith, and Black liberation—inside the most trusted, influential, and attended Black-led institutions and convenings nationwide. These audiences included civic leaders, faith communities, journalists, sorority leadership, academics, and cultural tastemakers whose endorsement and word-of-mouth influence would drive awareness and urgency ahead of the film’s release.